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Event Details

    Branding Bootcamp For The HR Professional

    Date: April 25, 2018, 12:00pm – 4:00pm
    HRMA-WNE Program Committee
    Castle of Knights
    1599 Memorial Drive
    Chicopee, MA 01020
    Associate Members - $35 / Guest $75 payable at the door
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    Unemployment is hovering at the 4% mark and has been for over a year now. Attracting and retaining the very BEST candidates for your organization is the top priority for most companies today. So HOW do you position your organization to compete in one of the tightest labor markets that we’ve seen in years? That is the million dollar question that we’ll help you answer at this bootcamp event.

    Part I:    Cindy Donaldson, Buzz Creator and CEO at Red Barn Consulting, will conduct an interactive presentation on defining your organizations core values and your ‘why’ statement. She’ll also demonstrate the right marketing strategies to attract and retain the top talent for your team.

    Part II:   Cindy will be joined on our expert panel by senior HR professionals from Mercedes Benz, Six Flags and Peoples Bank to hear how they leverage their own company brands to develop strategic recruitment and retention strategies , and create pathways to engagement and retention.

    Register Here!


    Program Sponsors

    Johnson & Hill Staffing                          The Gaudreau Group